Our sponsorship objectives endeavour to focus efforts on local store activities, working closely with the community to deliver direct and long term benefits. Concentrating on community involvement allows Mitre 10 staff to get involved at the grass roots level and gives back to the community.

• Lift consumer awareness of the Mitre 10 brand as a community based good citizen
• Community Involvement - Creating a localised approach
• Staff Involvement - Enhancing morale
• Long Term Commitment presenting ongoing opportunities for relationship building
• Educating Australian consumers to make better product choices for our country's benefit
• Synergy between the cause and Mitre 10 as a business entity